Discover how to start your own Town Square Franchisee:

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$879k-$1.4M Average Investment Required

$250k

Liquid Capital Requirement

$500k

Net Worth Requirement

$879k-$1.4M

Estimated Investment Range

This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. An offer is made only by a Franchise Disclosure Document (FDD) in those jurisdictions that require it. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of or want to locate a franchise in one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your jurisdiction. The information contained in this website is not inconsistent with our FDD. This advertisement is not an offering. An offering can only be made by a prospectus filed first with the appropriate state regulatory agencies. Such filing does not constitute approval by those states.

© Town Square Franchising, Inc. All rights reserved.

410.498.6562
www.townsquare.net

Town Square Franchising
901 Dulaney Valley Rd., #700 
Towson, MD 21204

Own a mission-driven adult day center with affordable care, socialization and registered nurses on-site 

Our locations are designed to reduce dementia and offer immersive spaces like a diner, cinema, park and more.

Own an Innovative Adult Day Center as a Town Square Franchisee

The Town Square® franchise model is am immersive adult day care center for seniors designed to resemble a classic, mid-century modern town.

BECOME A FRANCHISE

Town Square Franchisees have a Unique Opportunity in an Underserved Market.

As the senior population continues to grow at a rapid pace, the Town Square franchise model offers a unique chance to establish a thriving year-round business with dependable revenue streams and significant scalability potential.

Town Square began as an idea from experienced senior care professionals to fill an untapped franchise niche in the national elder care market and is based on The George G. Glenner Alzheimer’s Family Centers, Inc.® original Town Square® model of care. Now, we’re redefining what adult day care services can offer, and as we expand, we’re looking for franchisees across the country!

Town Square adult day centers provide crucial care services, enriching social engagement, and much-needed support for seniors and their families. And at half the cost of home care, Town Square opens up an affordable and appealing care option to a broader market.

This is your opportunity to make a meaningful difference in your community while enjoying the rewards of business ownership within a swiftly-expanding and highly-profitable industry.

Expertise in a Booming Industry

Enhanced design to create an immersive, nostalgic adult day environment that appeals to seniors—especially those with dementia and other forms of memory loss.

Partnership with the George G. Glenner Alzheimer’s Family Centers, pioneers in Alzheimer’s and dementia care, provides more than 55 years of experience in the senior care industry.

Adaptive programming focuses on reminiscence and positive experiences and can be modified in real time to meet each members’ unique needs.

Expert leadership team with over 80 years of experience in health care and franchising

Outstanding Franchise Opportunity

Town Square Franchising offers comprehensive support to franchisees, including:

Franchise Facts

Founded: 2019
Revenue Streams: Private Pay; Medicaid & 
VA Benefits Possible
Segment: Adult Day Care
Sub-Segment: Memory & Reminiscence
Initial Franchise Fee: $99,500
Veteran Discount Available: 10%
Royalty Fee: 7%
Marketing Fund: 1%
Footprint: 5,400 sq ft (minimum)
Start-Up Costs: $847k – $1.4M
Liquid Assets: $400k (minimum)

Transforming Lives & Communities

Current studies have shown that people with various forms of dementia best retain memories from their formative years – from their teens through their twenties. Town Square locations are set up to physically resemble an American small town from the middle of the 20th century – the same time period when people who are at risk for dementia today were in their young adulthood. Although dementia has no known cure, Town Square’s programs have been shown to relieve symptoms such as poor sleep quality, low or depressed mood, restlessness, and agitation.

Town Square® distinguishes itself as more than just a typical adult day care center. Our larger footprint and distinctive design provide the opportunity for seniors to enjoy diverse programming and receive crucial care services, all conveniently under one roof.

Enhanced design to create an immersive, nostalgic adult day environment that appeals to seniors—especially those with dementia and other forms of memory loss.

Adaptive programming focuses on reminiscence and positive experiences and can be modified in real time to meet each members’ unique needs.

Partnership with the George G. Glenner Alzheimer’s Family Centers, pioneers in Alzheimer’s and dementia care, provides more than 55 years of experience in the senior care industry.

TOWN SQUARE® IS AN INNOVATIVE ADULT DAY CENTER FOR SENIORS THAT RESEMBLES A CLASSIC, MID-CENTURY SMALL TOWN.

Our innovative centers put members at ease and spark memories of the past with a variety of 1950s-themed activity rooms, complete with authentic decor. These spaces have been meticulously designed to create an immersive, nostalgic environment where memories come to the life.

5,000 – 6,500 square feet

8 uniquely-designed, nostalgic activity rooms, called storefronts, and 2 classic facades

Ability to offer a wide range of essential care services, including physical therapy, showers, haircuts, and much more

Engage the community with caregiver support services, educational opportunities, and local events

Opportunity for supplemental revenue through event rental

Town Square Storefronts

How Town Square Gives Our Franchisees Training and Support

Getting started in a new industry, especially one like senior care, can seem overwhelming. But at Town Square, we strive to make it simple and straightforward.

Our Business Development Consultants will guide you through the process from step one, and you’ll always have Town Square’s excellent resources supporting you as you run your location.

The Best in Training Programs

All Town Square activity and programming employees are trained in clinically-backed methods of memory care, dementia care, and reminiscence therapy. And we make sure our franchise owners have the knowledge they need to effectively operate our model of care and so that they, and all the people they hire, can meet the needs and wants of their members.

Our training programs are designed to ensure you have the tools to keep your members satisfied, happy, and healthy and keep them coming back.

Selecting a Site for Your Town Square Location

As longtime senior care professionals, we at Town Square know the importance of being in the right place. We’ll work with you to help select the best site for your location that will maximize convenience for your members and their families and that works for you financially.

Our Expert Marketing Plans

You’ll want to get the word out about Town Square coming to a new area – and we can help you. We provide an extensive sales and marketing plan to create a referral network to quickly build your membership for Town Square.

Financial guidance

We do everything we can to make a Town Square franchise a great investment. We’re always happy to make recommendations on lenders that can assist with the financial aspects of your business.

Running a business like a Town Square location may be a new experience for you. We’re here to answer your questions about day-to-day operations and help you extend your vision for your Town Square franchise into the future.

Ongoing Operational Support

FAQS FOR PROSPECTIVE FRANCHISEES

We get a lot of great questions from people inquiring about owning a Town Square franchise. Here are some of the most common – contact us with any further inquiries.

  • Do you have financing available?

    Town Square has established partnerships with a number of third-party lenders. We can connect you with lenders who know the Town Square business model and can find banking partners for financing, including SBA options.

  • Will there be continued growth opportunities for adult day care?

    The population of Americans aged 65 and over is expected to increase by 50% over the next 17 years. Therefore, the demand for senior services will only increase during that time.

  • Are Town Square territories protected?

    We grant protections for certain types of territorial rights. Please consult Item 12 of the Franchise Disclosure Agreement for full details.

  • Is there a territory available in my area?

    As Town Square expands across the US, we have many territories currently available and will make more available in the future. Please contact our franchising specialists to inquire about the availability of specific markets.

  • Do I have to have any type of medical background to own a Town Square franchise?

    No. We are seeking franchisees who are highly adept in business skills such as management, sales, and customer service and who have an empathetic mindset and are interested in helping their local seniors. We do not require any kind of medical training.

  • Do you offer training and operations support?

    We assign each of our franchisees a Business Development Consultant to be their first point of contact and line of support. Your Business Development Consultant will help you as you set up your Town Square franchise, guide you as you create your sales, marketing, and financial plans, and make themselves available as a means of operational support. Learn more about our training and support for franchisees.

  • How much does it cost to buy a Town Square franchise?

    The total estimated initial investment necessary to begin operation of a Town Square Franchised Business ranges from $847,224 to $1,387,268. This includes an initial fee of $99,500.

  • What are the cash and net worth requirements?

    To invest in a Town Square franchise, you will need at least $250,000 in liquid capital and a minimum verifiable net worth of $500,000.

    You should also have a credit score of at least 700 or higher.

  • Will my franchise territory be protected?

    Yes, your protected territory signifies that no other Town Square can open within your designated ZIP codes.

  • Can I purchase multiple territories?

    Yes, franchisees are welcome to secure multiple territories as well as expand in the future.

INDUSTRY EXPERIENCE

Robust industry-specific training and coaching

FINANCIAL RESOURCES

Financial management and planning resources

TRAINING & COACHING

Support center coaching calls and on-site training, including pre-opening, operational, and sales and marketing strategy visits

MARKETING SUPPORT

Association with a national marketing fund, branded website, customizable marketing materials, social media assistance, and more

SITE SUPPORT

Site selection and construction support through a premier, full-service national vendor

The Opportunity

Community Gathering

The heart of each of our locations is Glenner Park, named for the scientist whose research made our model of care possible. Glenner Park has vintage-style benches for relaxing conversation and is also the hub for a variety of activities.

The Opportunity

Health Club

Our Health Club storefront is an open-plan fitness area with the latest in senior-friendly exercise technology. We also hold other large group activities, performances, and events in the open layout here.

The Opportunity

Vintage Cars

Chumley’s Garage is a faithful replica of a 1950s service station – exactly the kind of place our members would have stopped at en route to an incredible road trip with friends and family.

The Opportunity

Central Office

City Hall is our staff headquarters and its walls pay tribute to our military veterans. Our staff members are always accessible to answer any questions or simply to say hello.

The Opportunity

Nostalgic Dining

Rosie’s Diner features tasty, nutritious meals and snacks served up in a stunning replica of a hopping 1950s diner.

The Opportunity

Creative Expression

Our Craft Corner is the place for creativity. We encourage not only emotional expression, but innovative thinking, and fine motor dexterity.

The Opportunity

Classic Games & Activities

Our Recreation Center stimulates the mind and cognitive abilities with our vintage game night vibe.

The Opportunity

Classic Theater and Cinema

The Starlite Theater features classic entertainment that takes us all back to the glamor that was 50’s and 60’s Hollywood.

FRANCHISE
REQUIREMENTS

Town Square is the most innovative company in the growing industry of senior day center franchising, and our franchises are highly scalable, have tremendous income potential, and draw customers year-round. But most importantly, our model works for seniors – we’re proud to make a difference in the lives of our members and their families and serve as an important resource to our surrounding communities.

Be a part of the future of senior care with an innovative, exciting concept!

BECOME A FRANCHISE

About the Town Square Adult Day Center